Tuesday, September 02 2014 by T+B Blog Team
The ALS Association Withdraws “Ice Bucket Challenge” Trademark Applications
What a difference a day makes! Just as the media picked up the story that The ALS Association (ALS) had filed trademark applications for its wildly popular “Ice Bucket Challenge,” the association announced the withdrawal of the applications the following day. Here’s the August 29th announcement on the ALS Facebook page: “We’ve received several messages […]
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